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Tools & Tips

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Prosci ADKAR® Model – The Foundation of Individual Change

The ADKAR Model (Awareness, Desire, Knowledge, Ability, Reinforcement) is a simple yet powerful framework for guiding people through change, one person at a time.

 

As a Prosci Certified Practitioner, I use ADKAR to drive 95%+ adoption in complex DoD environments by focusing on personal transitions before organizational results.


Why It Works:

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  • Builds awareness of the need for change

  • Creates desire and motivation

  • Delivers knowledge through targeted training

  • Develops ability via hands-on enablement

  • Reinforces sustained behavior for lasting value

 

Explore the full model and resources on the official Prosci site: The Prosci ADKAR® Model.

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Chop That Sh*t Up! Leadership and Life Lessons

My award-winning book distills 28 years of military leadership into actionable insights on building resilient teams under pressure. Apply these to OCM: foster ownership, resolve conflicts, and drive adaptive cultures for high-performance change.


Quick Tip: Use real-world stories to create "desire" in ADKAR, boosting team performance.


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Kotter's 8-Step Change Model – Leading Large-Scale Transformation

John Kotter's proven 8-step process creates urgency, builds coalitions, and anchors change for sustainable results.

 

Ideal for enterprise redesigns, it complements ADKAR by focusing on organizational momentum while addressing resistance and culture.


Key Steps:

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  • Create urgency

  • Form a powerful coalition

  • Create a vision for change

  • Communicate the vision

  • Empower action / remove obstacles

  • Create short-term wins

  • Build on the change

  • Anchor the changes in corporate culture

 

Read more in Kotter's methodology overview: The 8-Step Process for Leading Change.

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